Press Release: Thursday 15 February 2018 link-up with Mafematica to revolutionise Super Funds management

Planning for Australia’s do-it-yourself Self-Managed Super Funds (SMSF) pensions will be vastly simplified as the result of a new partnership between UK personal data platform and new era investment and behavioural planning tool Mafematica.

The deal will combine’s ability for users to securely add their personal finance data and store it safely in a personal cloud they own and control, with Mafematica’s powerful engine of investment choices, retirement forecasts and associated investment transactions.

The result will be simplified retirement planning, with up-to-date analytics and retirement forecasts helping SMSF trustees to easily stay on top of their retirement planning and in control of their finances, all privately and securely. Founder and Executive Chairman Julian Ranger said: “Self-Managed Super Funds are important to many Australians’ future financial security.

“When Mafematica identified as the solution to source data for their fund management platform, and to provide data back to the individual using’s unique platform where the individual owns and controls their own data, we recognised this as a great example of how innovation can be undertaken using personal data in a private and secure manner.

“We are pleased to be chosen by Mafematica and see this as a great example for the FinTech community as a whole.”

Derek Condell, Mafematica CEO, said: “We loved the idea of a partnership with, and how SMSF Trustees can confidently use the Mafematica system without their data being held directly by Mafematica.

Through Mafematica, SMSF Trustees can fine tune a retirement estimate based on their own data, such as age, actual investments and size of fund. They can view various graphics and a wide range of other, professionally constructed investment portfolios to analyse for their retirement cashflow forecasts and then purchase securities or managed funds via a choice of stockbrokers and other service providers.

ID Exchange,’s Australian partner, facilitated the implementation of Mafematica, a firm that shares founder Joanne Cooper’s strong belief that consumers are well overdue for the benefits of disruption in the SMSF area.

She said: “You’re on to a winner when you can bring personal information within the secure and compliant, but simplified, constructs of; constructs that give transparency and agility around the traditionally legally complex processes of SMSF investment decisions.

“Finally, we have a platform like that can be used by deep category firms such as Mafematica to assemble an app that helps power wealth and income creation in a consumer centric way.

Mafematica: Derek Condell
Ph: 0419 498 345

Mafematica's Business Model is innovative and visionary – it will operate across the value chain via accounting software:

• removing the need for many fee-taking functions

• resulting in low fees for users with increased cash-flow in retirement, and

• operating in a General Advice AFSL regime.

Mafematica’s Product is innovative, intuitive and visionary:

• choices of investment portfolios that power confidence for SMSF Trustees and their advisers to plan their retirement

• dynamic tools that offer scenario planning to choose and transact investment portfolios, and

• retirement cash-flow forecasts and written reports based on the actual investments.

ID Exchange:Joanne Cooper
Ph: 0400 770 147 is a personal data exchange platform that allows consumers to gather together information currently scattered around the web and share it on their terms under the company's bespoke Consent Access process. is working with world-leading businesses in the health, finance, FMCG and telco sectors on projects unlocking the benefits of private consented data sharing for both consumers and organisations.

ID Exchange is's Australia and New Zealand Partner who are in development of social privacy innovation via unified Opt in and Opt Out consent Appl's designed as an intermediated compliance service for consumers and business. The ID Exchange solution will assist consumers to construct a centralised view of their data access permissions or de-identification notices through consent receipts, whilst educating users on data protection and privacy rights in accordance with legislation.